Brand guide

EasyMarquee identity

A control-room brand for digital signage: the screens are the color, the dark is the room. Confident, clear, and easy — never enterprise-stiff.

Logo

EasyMarquee

Primary lockup — mark + wordmark. "Easy" is set lighter (weight 500), "Marquee" bold (800): the ease is light, the display is strong.

The mark is two displays — one glowing, one behind — with content playing: one screen becomes many. It reads at 16px, so it doubles as the favicon.

Color

Screen-glow gradient
#3D7BFF → #35E0E6
Electric Blue
#3D7BFF · primary
Aqua
#35E0E6 · accent
Ink
#0A0D14 · ground
Surface
#131826
Text
#EAF0FB
Muted
#8B97B0

Content hues — used only as on-screen tiles, never as UI chrome: #8B7BFF violet #FFB020 amber #FF6B6B coral #37D67A green #FF7AC6 pink

Typography

Display
Bricolage Grotesque
Headlines, wordmark. Weights 700–800, tight tracking (-0.02em).
Body
Instrument Sans — clear, friendly, legible.
Running text and UI. Weights 400–600.
Mono
JetBrains Mono — LABELS · STATS · 12×9
Eyebrows, counts, technical labels. Uppercase + letter-spacing.

Voice

  • Plain, not technical. "Every display, one dashboard" — not "centralized multi-endpoint orchestration."
  • Confident and calm. It just works; we don't oversell it.
  • Name things by what people see. Screens, walls, playlists — not webhooks and specs.
  • Easy is the whole promise. Every claim should feel effortless to act on.
Tagline
Digital signage,
made easy.

Alt lines: "Every display, one dashboard." · "Light up every screen." · "Your screens, your rules."